I usually write about retiring to a small town but there are other groups attracted to small town living. As John Mellencamp says Some people are born in a small town, live their life in a small town and die in that same small town.
Then there’s a group interested in “lifestyle” that living in a small town appeals to, brought to my attention by David Carse’s blog post “Small Business – The Solution To The Worlds Woes“.
In the post he touts small living as well as small business. When you think about it, they kind of go together.
David says “We made the decision to start our own business as a lifestyle choice. We had come from a big city, where we would commute to work, drop kids at day care, work for some boss in a company culture we didn’t believe in, then off home again, repeat. All so you can buy that expensive house, pay for those child care fees, maybe buy a trinket to put in your house on the weekend.
It all struck us as a bit of a hamster wheel and not really satisfying. With a young family we wanted to spend time with our kids and each other. We also thought – we only have one life, we didn’t want to wake up at 50, finally owning that house and lots of other crap but not knowing our kids.”
Big city living working at a big impersonal corporation and spending your time in the traffic getting to your cubicle was not the kind of life David wanted.
David continues “We started this business in early 2009 after the first GFC. We saw a need in the region and built up the courage to go out on our own. It has been hard, but in 3 years we now have over 115 websites and some wonderful clients.
During these 3 years of business I have been involved with many other businesses, discussing what they do, who they employ, who their customers are. The vast majority of my clients are small/micro business, under 20 employees. The thing I have noticed is these businesses are the lifeblood of their towns and communities. It is these, commonly family run, businesses that create an income for themselves, employee others and create something of value in their community. I really respect these clients, and some of them are 2nd and 3rd generation businesses.”.
So out of the big city to a small town community and from the big corporation working for the man to your own small business that is part of your town and community is more to David lifestyle likening. He points out that shopping locally with real people and family businesses is giving back to your community.
Finally David says “You could take it a step further, if you are employed by a large corporation, consider downshifting to a rural community and contributing to a smaller local business. You would be amazed at how affordable housing is and what a pleasant lifestyle these rural towns can provide.”
It is clear that small town living appeals across generations for the same reasons that we tout small town retirement living. Thanks for our insight David.